There has been lots of buzz about the long awaited and anticipated Olaplex before it launched last month. We, colorist have all awaiting for it to be available. Impressed by celebrity hairstylist like Guy Tang, Aura Friedman, Tracey Cunningham’s testimonials of before and after photos of taking models with darker hair to tones like platinum without causing breakage to the hair kept me glued to the Olaplex Instagram and Facebook feed. Imagine that taking clients from dark brown to blonde with NO BREAKAGE! It’s true!!!
Founder Dean Christal spoke to Mary from BehindTheChair.com and here is the Olaplex story; “I was working with a group of chemists for three years trying to develop a UV activated silicone that would stay in the hair for up to 25 washes. It worked beautifully 80 percent of the time, but 20 percent of the time, various wavelengths in the UVA range made it sticky. An Australian chemist working on the project suggested that I take a shot at meeting Craig Hawker at the Hawker Group at the University of California, Santa Barbara. He said Craig was a chemistry savant and the only one capable of coming up with the solution for our problem. I hung up the phone and immediately drove out to the university and unannounced, walked into Mr. Hawker’s office. We talked for four hours. Almost immediately, Craig came up with an idea for our perplexing UV activated chemistry, and he and I discussed what it would take to create the holy grail of the beauty industry—preventing damage to hair. Craig was intrigued with the idea of repairing hair and preventing chemical damage from occurring. Craig introduced me to Eric Pressly that evening, a PhD in materials, and when I returned the next day at 2 p.m., I was given my first batch of Olaplex. “Craig and Eric were both surprised that the industry had not created something like this,” Dean shared. The work these chemists are famous for involves helping to stop organs and transplants from being rejected by the body. It’s life-saving work. Dean convinced Craig and Eric that helping women feel more beautiful was also life-saving work and just as important.
Olaplex will gives us/hairstylist the insurance, the ability and confidence to push the envelope without comprising the integrity of our clients hair! After receiving my first batch of Olaplex I had friends/models including myself that I wanted to use Olaplex on. I used it for color corrections, highlighting, Flamboyage, all over hair color services and alas as a hair treatment similar to a deep conditioning service. What I noticed was stronger hair that had ZERO breakage and the cuticle was in tact, the hair was noticably softer and shinier hair. Those who had frizzy hair also noticed smoother less frizz for weeks. Now, don’t get this confused I am not saying that it is similar to the Brazilian Blowout or any other Keratin based treatments. However hair is indeed smoother and much more manageable. Many questions that I am getting from hairdressers interested in Olaplex is “Will it work with all color lines”, as the Olaplex company claims it will I have tried it in the lines I work with which is Davines Mask Colour and our ammonia free colour line – A New Colour. I have used Olaplex in both our lighteners (bleach) and colour. I love Davines immensely for the vibrancy of our colour line, grey coverage, longevity of color and shine! Not to mention is conditions the hair leaving it healthy and shiny and soft. Now, with Olaplex it seems as though that all these things that I LOVE about Davines has been amplified. Below are some images of some of my guest who I have used Olaplex in their formulations.
I wish that I had taken a before photo of my lovely guest who wanted to go from a medium brown with copper to a blonde. This is the after (above photo)
Olaplex is a 2 part system which includes the following steps per the company; Olaplex Bond Multiplier No.1 by adding directly into lightener or color. After rinsing color from hair, you apply the Olaplex Bond Perfector No. 2 for a minimum of 5 minutes then rinse, shampoo, and condition. The guest has the option of purchasing the Hair Perfector No.3 to use once a week to further strengthen hair. I use the Hair Perfector No.3 as a leave in for my guest after the step 2 is complete. Keep in mind this is NOT a deep conditioning treatment. I do offer a variety of Davines Naturaltech treatments that can be seen on the “SERVICE MENU” link The up charge for the Olaplex Treatment is $20 to any color service. The Hair Perfector No.3 can be purchased and used once a week at home for $24.